18 Early Prime Day Sex Toy Deals 2023 to Shop Now

Toe-curling discounts on vibrators, butt plugs, strokers, and more.
Amazon Prime Day Sex Toy Deals
Courtesy of brands/Wesley Hall

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We’ve got some news: Amazon Prime Day is almost here. During this major two-day sale event, you’ll find excellent markdowns on lots of stuff, but did you know that that includes a whole bunch of best-selling sex toys? These can be expensive, so snagging one while it’s on sale might make it easier to treat yourself.

Amazon Prime Day proper starts at midnight on Tuesday, July 11, and ends on Wednesday, July 12. The sale is accessible to Prime members, but if that’s not you, it’s easy to sign up for a 30-day free trial. The savings have already begun, so we’re tracking the best early markdowns across categories (like kitchen, fitness, skin care, and wellness), so be sure to check our Prime Day page here.

The best early Prime Day sex toy deals

We’ve rounded up the best Prime Day sex toy deals at a fraction of their regular price—and we’ll be updating this page over the next few weeks. These discounts tend to come and go in a flash, so be sure to hit check out if you really want something.

Wand vibrator deals

A wand vibrator is the right pick if you’re looking for power. This toy provides external stimulation on any part of the body you want it to (heck, use one to knock out shoulder tension if you want). We found a few early deals on best-selling wand vibes between 30 and 40% off—plus all of them will cost you less than $25. They feature wide heads to cover a large surface area, multiple speed and vibration settings so you can find your sweet spot, and some of them are even waterproof, for shower play or an extra relaxing soak.

Ava Personal Vibrator Wand

VibeMax Rechargeable Personal Massager

Shibari Mini Halo Vibrator

Read more: The Best Wand Vibrators

Rabbit vibrator deals

We love rabbit vibrators for a number of reasons, including the serious bang for your buck: They boast powerful motors and a flexible, rabbit-eared shape to provide dual vaginal, clitoral, or anal stimulation. These blended sensations can be intense—in the best way. These rabbit vibe deals offer anywhere from 15 to nearly 50% off top-rated options from brands like Phanxy and Adorime. Some have the traditional look, while others feature extra textured arms for butt play, self-heating elements, or waterproof capabilities.

Phanxy G Spot Rabbit Vibrator with Heating Function

Bombex Beaded Thrusting Rabbit Vibrator

Adorime G Spot Rabbit Vibrator

CK So Hot Rabbit Vibrator Sex Toy

Read more: The Best Rabbit Vibrators

Dildo deals

If you’re looking for a toy that gives you plenty of options for solo or partnered play with total control, opt for a dildo. Use it with a strap-on or opt for manual vaginal or anal penetration. These five are on sale ahead of Amazon’s two-day Prime Day event—and all cost under $30. Go for one that’s more traditional or opt for something like the dual-ended rose dildo, which has one end for oral sex-like sensations and another insertable end for anal or vaginal stimulation.

Haozhi Soft Realistic Dildo (7.3-in.)

Acvioo Realistic Dildo for Beginners (7.7-in.)

Yosposs Realistic Dildo (9-in.)

Beauty Molly Superior Anal Realistic Penis (7-in.)

Mooligirl 3-in-1 Rose Sex Stimulator

Read more: The Best Dildos

Butt plug and anal toy deals

For those who are curious about anal sex or butt play or those who are already well-versed, a handful of these toys are marked down from 15 to 50% off. For beginners, we found butt plug trainer kits so you can start small and work your way up (something that experts recommend). If anal beads are more your style—which can add more sensation to partnered play or masturbation—don’t worry; we included those too. You’ll also find glass and silicone options with wide bases for safety. Grab your lube and enjoy!

Yosposs Vibrating Anal Beads Butt Plug

Yosposs Butt Plug Trainer Kit

8150 Anal Plug Set (3-Piece)

Prisms Dosha Glass Butt Plug Set (3-Piece)

Read more: The Best Butt Plugs

Sex accessory deals

Say you already have a bouquet of tried-and-true sex toys. Maybe, then, you look for accessories that make solo and partnered intimacy a little more romantic or fun. Things like sex games, blindfolds, floggers, massage candles, sex blankets, and the like. Amazon has a host of these products, and a few are on sale now. Scoop up a massage oil candle for a foreplay moment, or break out the Loopy card game, which has intimacy-building prompts and sexy dares.

Kama Sutra Massage Oil Candle (6-oz.)

Loopy Adult Couples Game

Read more: The Best Sex Pillows